Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group believes that understanding investor biases like overconfidence, anchoring, and loss aversion is key to generating returns on the investment side and educating clients on the advisory side.

【書誌情報】

ページ数：20ページ

サイズ：A4

商品番号：HBSP-207084

発行日：2007/2/28

登録日：2015/7/15