Merloni Elettrodomestici SpA: Building for Profit
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In 1995, the Merloni management is faced with profitless prosperity. A rise in raw material prices in the face of ferocious competition in their markets hurts margins. At the same time, the company is trying to expand geographically in order to become Pan-European and to consolidate the position of three brands.
【書誌情報】
ページ数:20ページ
サイズ:A4
商品番号:HBSP-300118
発行日:2000/3/23
登録日:2012/12/21
