Describes the development of the international strategies and organizations of two major competitors in the global consumer electronics industry. The history of both companies is traced and their changing strategic postures and organizational capabilities are documented. Particular attention is given to the major restructuring each company is forced to undertake as its competitive position is eroded. A rewritten version of an earlier case.

【書誌情報】

ページ数：20ページ

サイズ：A4

商品番号：HBSP-302049

発行日：2001/9/21

登録日：2009/12/24