Gillette Co. (A): Pressure for Change
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  税込み。
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After years of strong performance with market-dominating brands, Gillette's performance slips and a new CEO is selected from outside the company to lead a turnaround. This case describes the business and financial situation he inherited and asks what he should do during his first day and week on the job.
【書誌情報】
ページ数:12ページ
サイズ:A4
商品番号:HBSP-303032
発行日:2002/8/22
登録日:2010/4/22

