商品情報にスキップ
1 2

Uber in China: Driving in the Gray Zone (B)

通常価格 ¥1,122 JPY
通常価格 セール価格 ¥1,122 JPY
セール 売り切れ
税込み。
書籍サイズ
ページ数

For two years since 2014 Uber had fought an intense, costly battle for China's ridesharing market with well-financed and well-connected domestic Chinese competitors. During this time, Uber also had to respond to an ever-shifting regulatory landscape that looked increasingly bleak in 2016. Then on August 1, 2016 Uber CEO Travis Kalanick shocked the global ridesharing industry by selling the company's China operations to arch rival Didi Chuxing. Given the competition from domestic rivals and the uncertainties of government regulation, was the decision to exit China the right one for Uber? What does this latest reconfiguration of the market mean for China's burgeoning ridesharing industry? What lessons could other tech companies learn from Uber's experiences in China?

【書誌情報】

ページ数:11ページ

サイズ:A4

商品番号:HBSP-317064

発行日:2016/11/30

登録日:2017/1/30

1 3