Harvey Golub, CEO American Express, initiated and led a large-scale change process. The case describes the organization he inherited, two successive waves of reengineering, his "principles-driven" approach to decision making, and his goal of converting American Express from a diversified financial supermarket to one unified operating company.

【書誌情報】

ページ数：23ページ

サイズ：A4

商品番号：HBSP-396212

発行日：1996/2/27

登録日：2011/2/7