The Southwest Airlines One Report
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¥1,342 JPY
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¥1,342 JPY
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In 2009, Southwest Airlines produced its first integrated annual report, the Southwest Airlines One Report, combing financial and nonfinancial performance information. This case examines Southwest's environmental and corporate social responsibility (CSR) reports produced in the two years preceding 2009 and follows the company's decision to transition to a new reporting format. Preparing for the 2010 report, the Southwest reporting team contemplates how to improve the One Report. The case also allows for debate on the future of integrated reporting, including its impact on internal management processes, integrated audits, and mandated nonfinancial reporting.
【書誌情報】
ページ数:22ページ
サイズ:A4
商品番号:HBSP-411042
発行日:2010/9/17
登録日:2012/1/24
