The founders of B Lab are on a mission to create a new sector of the economy, and are specifically focused on a three objectives: 1) Building a community of Certified B Corporations (B=Benefit) that legally expand their corporate responsibilities to include consideration of diverse stakeholder interests; 2) Advancing the public policies necessary to create a new corporate form called a Benefit Corporation and 3) Creating an investment rating system to help drive institutional investment to the emerging asset class of "impact investments." The case considers the challenges associated with achieving each of these objectives, let alone all three at the same time. Is B Lab's tri-partite strategy its secret sauce or its albatross?

【書誌情報】

ページ数：32ページ

サイズ：A4

商品番号：HBSP-411047

発行日：2010/9/9

登録日：2011/10/5