To maximize their effectiveness, color cases should be printed in color. Fashion retailer ZARA has achieved spectacular growth via a distinctive design-on-demand operating model. This case describes this model and outlines a number of challenges facing the company, with a particular emphasis on its international expansion. Includes color exhibits. This case is available in only hard copy format (HBP does not have digital distribution rights to the content). As a result, a digital Educator Copy of the case is not available through this web site.

【書誌情報】

ページ数：26ページ

サイズ：A4

商品番号：HBSP-503050

発行日：2003/3/12

登録日：2012/12/10