Cree, a North Carolina-based maker of light emitting diodes (LEDs), has just introduced its first consumer product - an LED light bulb. It is designed as an energy efficient replacement for the ubiquitous incandescent light bulb. But given that it is an unfamiliar technology and that it costs ten times what an incandescent bulb costs, there are questions about how best to promote adoption and what sales level might be expected.

【書誌情報】

ページ数：20ページ

サイズ：A4

商品番号：HBSP-515026

発行日：2014/9/2

登録日：2014/12/1