U.S. Retail Coffee Market (B)
通常価格
¥1,078 JPY
通常価格
セール価格
¥1,078 JPY
単価
あたり
税込み。
受取状況を読み込めませんでした
Describes the corporate portfolio of General Foods, Procter & Gamble, and Nestle, thereby placing in context their coffee activities in the United States. The objective of this case is to allow students to evaluate each competitor's commitment to the U.S. retail coffee market and the strategic implications of those commitments.
【書誌情報】
ページ数:8ページ
サイズ:A4
商品番号:HBSP-582088
発行日:1982/2/10
登録日:2010/9/7
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