The leading manufacturer of motors in Canada is threatened by a loss of market share in oilfield pumping motors because a major customer, having tested several competing motor brands, finds a competitor's motor to be superior. A central issue is whether to make a special purpose motor for this market, reduce the price on the current design, or contest the test results. A rewritten version of an earlier case, no longer available, by the same author.

【書誌情報】

ページ数：9ページ

サイズ：A4

商品番号：HBSP-589115

発行日：1989/6/6

登録日：2011/2/7