Epistar and the Global LED Market
It took BJ Lee many years to learn how to navigate the patent minefield that was the global LED industry. When his company was first spun off from the Industrial Technology Research Institute in Taiwan, he thought the essence of a good IP strategy was to develop a technology portfolio that was different from everybody else. But in the ensuing two decades of competition and litigation, he came to appreciate some of the nuances that enabled his company to have freedom to practice. This case exposes that journey and some of the learnings.