Euro Disney: The First 100 Days
通常価格
¥1,342 JPY
通常価格
セール価格
¥1,342 JPY
単価
あたり
The Walt Disney Co. theme parks historically have thrived on the basis of a formula stressing excellent customer service and a magnificent physical environment. The formula has proven successful in Japan, as well as the United States. With the controversial opening of Euro Disney in France, however, there has become reason to doubt the international appeal of the formula. The case documents issues involved with Euro Disney. Examines the transferability of a successful service concept across international boundaries.
【書誌情報】
ページ数:23ページ
サイズ:A4
商品番号:HBSP-693013
発行日:1992/8/13
登録日:2011/7/29