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British Motorcycle Industry at a Crossroads

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By 1975, the collapse of the British motorcycle industry is nearly complete. Only one British manufacturer, NVT, remains in operation. In this setting, the British government commissions the Boston Consulting Group to identify and evaluate strategic alternatives for NVT and its suppliers. This case summarizes what the consultants discovered as they sized up the global motorcycle industry and Britain's place in it.

【書誌情報】

ページ数:12ページ

サイズ:A4

商品番号:HBSP-703031

発行日:2003/1/18

登録日:2021/1/26

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