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Roppongi Hills: City Within a City

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Minoru Mori is the CEO of Mori Building, which has built Roppongi Hills, an ambitious large-scale, mixed-use development in Tokyo, Japan that includes high-end retail, restaurants, hotel, office, library, and art museum. A destination site for tourists and local people, the performance of the development was strong, with the exception of the art museum, which posted losses. Also, the branding efforts by Mori was at odds with other tenants and he needed to manage "the town". Last, another competing development was in the works just blocks away and Mori needed to determine how to address this new competitor.

【書誌情報】

ページ数:24ページ

サイズ:A4

商品番号:HBSP-707431

発行日:2007/11/3

登録日:2011/12/5

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