To maximize their effectiveness, color cases should be printed in color. This note defines the concepts of business model and the value loop. It also introduces business model representations and proposes four tests for evaluating business models in isolation. This is the first note in a series of three written for the HBS elective course "Competing through Business Models."

【書誌情報】

ページ数：23ページ

サイズ：A4

商品番号：HBSP-708452

発行日：2008/1/17

登録日：2011/1/25