Twitter is a micro-blogging company which allows users to send short text updates to others. The site is used by people, including celebrities, government officials, and businesses. It helps to raise money for non-profit organizations and provides first-responders with information during a natural disaster. Even though almost 10 million people visited the site in early 2009, the site had no strategy for monetizing the traffic. The case allows students to examine potential monetization strategies for Twitter.

【書誌情報】

ページ数：35ページ

サイズ：A4

商品番号：HBSP-710455

発行日：2010/1/25

登録日：2011/12/27