The case presents the unique business model of Inkaterra, a leading eco-tourism organization in Peru, and the different strategies the company can pursue to grow. Through the experience of Inkaterra the case studies two general issues. First, it discusses the potential barriers that exist for the development of the tourism sector. Second, it presents the debate of whether governments may want to use tourism as an engine of growth, and if so, what is the best strategy to preserve the environment.

【書誌情報】

ページ数：23ページ

サイズ：A4

商品番号：HBSP-713022

発行日：2012/9/26

登録日：2012/12/10