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Aldi: The Dark Horse Discounter

通常価格 ¥1,276 JPY
通常価格 セール価格 ¥1,276 JPY
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In 2013, Aldi-the world's 8th largest retailer-planned to accelerate its US expansion. Aldi was a German-based hard discounter that sold a limited assortment of private-label groceries and household items in barebones stores. Despite its presence with 1200 stores in 32 states, Aldi was still relatively unknown in the US. But it was often cited as one of the reasons for Walmart's exit from Germany. Could it compete with Walmart in the US, Walmart's home market?

【書誌情報】

ページ数:17ページ

サイズ:A4

商品番号:HBSP-714474

発行日:2014/2/7

登録日:2014/4/21

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