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Tempur Sealy International (A)

通常価格 ¥1,408 JPY
通常価格 セール価格 ¥1,408 JPY
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This case explores the long-term relationship between Tempur Sealy (TPX, a mattress manufacturer) and Mattress Firm (MFRM, a bedding retailer and TPX's largest customer). For almost 20 years, the firms enjoyed a mutually beneficial and commercially prosperous relationship. Yet in August 2016, Steinhoff (a large, South African retailer) made an offer to acquire MFRM. Whether this acquisition will affect the symbiotic relationship that had existed between TPX and MFRM was the subject of intense speculation. While some industry observers believed it would increase MFRM's bargaining power vis- -vis TPX, others argued it would not alter the balance of power, and that the incentives to collaborate would remain intact.

【書誌情報】

ページ数:25ページ

サイズ:A4

商品番号:HBSP-718422

発行日:2017/9/6

登録日:2017/11/7

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