As a strategist, you must decide for your firm what products to produce, what customers to serve, what geographies to operate in, and what activities to perform. This note on Corporate Strategy, which introduces the fifth module of the RC Strategy course, offers a perspective for thinking about how these questions can be addressed so that you can determine the scope of your firm across three dimensions (horizontal, vertical, and geographic), and, given the scope, manage it in the most effective manner.

【書誌情報】

ページ数：9ページ

サイズ：A4

商品番号：HBSP-720448

発行日：2020/3/9

登録日：2020/10/19