From Sales Obsession to Marketing Effectiveness
通常価格
¥1,144 JPY
通常価格
セール価格
¥1,144 JPY
単価
あたり
U.S. companies confuse marketing effectiveness with sales effectiveness. Executives determine whether an organization understands and practices marketing by conducting a marketing effectiveness audit. The audit rates marketing effectiveness in each of fiv
【書誌情報】
ページ数:10ページ
サイズ:A4
商品番号:HBSP-77605
発行日:1977/11/1
登録日:2010/8/10