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Mrs. Ebtissam Algosaibi: An Entrepreneur in the Kingdom of Saudi Arabia

通常価格 ¥1,210 JPY
通常価格 セール価格 ¥1,210 JPY
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Mrs. Ebtissam Algosaibi has created the leading high end jewelry company in the Middle East, Erum Jewelry, based in her home town of Alkhobar, Saudi Arabia. She believes Erum has the potential to be a world player similar to Cartier and Chopard. How should she expand Erum beyond the Saudi market? The case also deals with the new opportunities and old challenges for women entrepreneurs in Saudi Arabia and the Middle East.

【書誌情報】

ページ数:14ページ

サイズ:A4

商品番号:HBSP-809166

発行日:2009/6/30

登録日:2010/2/4

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