In October 2010, Triangulate's founder/CEO must determine what product features to develop and what marketing programs to pursue in order to boost the odds of successfully raising another venture capital round for his nine month-old Facebook dating application. The case recounts the process of launching a consumer internet startup, from idea conception through initial efforts to validate the concept, followed by product launch and subsequent business model "pivots."

【書誌情報】

ページ数：21ページ

サイズ：A4

商品番号：HBSP-811055

発行日：2011/1/3

登録日：2011/7/29