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Strengths Become Weaknesses: Cognitive Biases in Founder Decision-Making

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This note combines vignettes and scholarly research to outline the cognitive biases and decision-making strategies that influence key decisions in the founding process. It is argued that the same biases which provide early benefits can later prove to be a weakness for the startup, and that founders must learn to identify their biases and work to balance them out with sound advice and dispassionate analysis.

【書誌情報】

ページ数:14ページ

サイズ:A4

商品番号:HBSP-811068

発行日:2011/1/31

登録日:2012/11/19

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