By January 2015, Whistle Sports, a multi-platform sports network for millennials, had attracted over 54 million online subscribers on Youtube, Instagram, Twitter, Facebook, Google+, and Vine. It established partnerships with several professional sports leagues and amassed 225 partner channels on YouTube. Its revenue was largely generated through advertisements featured on YouTube. Whistle Sports recently announced that it raised $32 million in Series B financing, enough to bring the company into 2016. John West (MBA 1995), founder and CEO, wondered how the company should allocate its resources over the next year in order to become profitable and ensure future growth.

【書誌情報】

ページ数：25ページ

サイズ：A4

商品番号：HBSP-816006

発行日：2015/8/24

登録日：2016/1/12