Marketing and Its Discontents
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¥1,078 JPY
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¥1,078 JPY
単価
あたり
The driving force of modern marketing is the marketing concept--business succeeds by giving customers what they want. The social discontents and ethical issues associated with marketing arise from functional limitations on implementing the marketing conce
【書誌情報】
ページ数:8ページ
サイズ:A4
商品番号:HBSP-89612
発行日:1989/11/1
登録日:2010/8/10