IBM Corp.: "Make It Your Business" (A)
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¥1,210 JPY
通常価格
セール価格
¥1,210 JPY
単価
あたり
In 1987, IBM changed its strategy in an attempt to become a market-driven company rather than a product-driven company. The case begins with a description of the new strategy and the reasons for the change and then describes the top-down sales planning an
【書誌情報】
ページ数:14ページ
サイズ:A4
商品番号:HBSP-9-190-137
発行日:1990/3/20
登録日:2007/8/16