The challenges the largest Chinese electronic commerce company faces many challenges at the end of 2001. This case describes how it has completely reoriented its strategy in the past 12 months to become a B-to-B company. The key question is: Will it work

【書誌情報】

ページ数：8ページ

サイズ：A4

商品番号：HBSP-9-302-073

発行日：2001/12/17

登録日：2007/8/16