Entrepreneurship Goes Global: ResMed's Gamble
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On the basis of its innovative medical device for treating sleep apnea, CEO Peter Farrell has made Australian-born ResMed a successful global company. But the company is struggling to implement a strategy to expand the device from its focused core market
【書誌情報】
ページ数:24ページ
サイズ:A4
商品番号:HBSP-9-304-051
発行日:2004/4/26
登録日:2007/8/16
