QVC is one of two dominant players in the TV-home shopping sector of the retailing industry. It faces three strategic challenges: 1) the growth of its core business, especially with a powerful rival, Home Shopping Network, as the industry matures and comp

【書誌情報】

ページ数：22ページ

サイズ：A4

商品番号：HBSP-9-395-014

発行日：1994/8/4

登録日：2007/8/16