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Retail Promotional Pricing: When Is a Sale Really a Sale? (A)

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Addresses the controversy that surrounds highly promotional retail pricing referred to as "high-low pricing" by the trade. High-low pricing involves setting prices at an initially high level for a brief period of time, then discounting off the so-called "

【書誌情報】

ページ数:21ページ

サイズ:A4

商品番号:HBSP-9-591-111

発行日:1991/7/1

登録日:2007/8/16

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