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New Product Commercialization: Common Mistakes

通常価格 ¥1,210 JPY
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Addresses the common mistakes made in new product development and launch. Many times customers' and suppliers' perceptions of the degree of product/market innovation do not match. One of them may view the innovations as a "breakthrough," but the other may

【書誌情報】

ページ数:13ページ

サイズ:A4

商品番号:HBSP-9-594-127

発行日:1994/6/1

登録日:2007/8/16

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