Philip Morris: Marlboro Friday (A)
通常価格
¥1,276 JPY
通常価格
セール価格
¥1,276 JPY
単価
あたり
On April 2, 1993 Philip Morris USA launched an elaborate integrated program of consumer and retail promotions of unspecified duration that effectively slashed the retail price of its flagship brand, Marlboro, by 20% in the U.S. market. This program repres
【書誌情報】
ページ数:20ページ
サイズ:A4
商品番号:HBSP-9-596-001
発行日:1995/9/19
登録日:2007/8/16