Smashing the Cube: Corporate Transformation at CIBA-GEIGY Ltd.
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¥1,342 JPY
通常価格
セール価格
¥1,342 JPY
単価
あたり
CIBA-GEIGY is a large, diversified multinational corporation that transforms itself in the 1990s through a massive structural and cultural change. The case describes the changes implemented and the processes used to effect change in portfolio, people, and
【書誌情報】
ページ数:23ページ
サイズ:A4
商品番号:HBSP-9-795-041
発行日:1995/3/3
登録日:2007/8/16