Pat Fili-Krushel, CEO and president of WebMD and past president of ABC Network, contemplates accepting Richard Parson's offer to become the first executive vice president of administration at AOL Time Warner. Accepting this position would be a move back into mainstream media but also a career shift from line positions to a corporate staff role. The case profiles Fili-Krushel's media experiences, and her use of interpersonal influence and negotiation, leading up to the critical decision point. After consulting with colleagues throughout the media industry, Fili-Krushel's decision rests on her own career aspirations and her expectations about the future of AOL Time Warner.

【書誌情報】

ページ数：13ページ

サイズ：A4

商品番号：HBSP-909009

発行日：2008/9/10

登録日：2020/10/19