Philips versus Matsushita: The Competitive Battle Continues
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¥1,276 JPY
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Describes the development of the global strategies and organizations of two major competitors in the consumer electronics industry. Over four decades, both companies adapt their strategic intent and organizational capability to match and counter the compe
【書誌情報】
ページ数:20ページ
サイズ:A4
商品番号:HBSP-910410
発行日:2009/12/11
登録日:2011/7/29