To maximize their effectiveness, color cases should be printed in color. How did a Chinese state-owned construction company strike one deal after another in South Carolina despite political backlash and in New York where well-established competitors dominate? The case examines the U.S. market entry strategy of the CSCEC, China's leading state-owned construction company. It does so by way of the CEO of its U.S. subsidiary and his challenge to sustain the company's exceptional growth in the face of an unprecedented slowdown in the U.S. construction industry. The case also offers a window into the processes and related issues associated with the accelerated overseas expansion of Chinese state-owned businesses.

【書誌情報】

ページ数：21ページ

サイズ：A4

商品番号：HBSP-911408

発行日：2011/3/7

登録日：2011/6/27