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Reinventing Retail: ShopRunner's Network Bet

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ShopRunner considers adjustments to improve its online shopping service which offers no-charge two-day shipping as well as easy returns and other conveniences. Competitors' diverse pricing models and ancillary benefits raise questions about how to structure and price ShopRunner's offering. Meanwhile, an investment from Alibaba presents new opportunities in China but risks distraction from the core business.

【書誌情報】

ページ数:8ページ

サイズ:A4

商品番号:HBSP-915002

発行日:2014/8/13

登録日:2015/3/27

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