Learning from Customer Defections
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U.S. corporations lose half their customers every five years. But most managers fail to address that fact head-on by striving to learn why those defectors left. They are making a mistake, because a climbing defection rate is a sign that a business is in t
【書誌情報】
ページ数:16ページ
サイズ:A4
商品番号:HBSP-96210
発行日:1996/3/1
登録日:2010/8/10
