This case series is designed to illustrate the specificities of competition in poor and developing economies and, more specifically, competition at the Base of the Pyramid. It is composed of four documents: two company cases, a country note, and an indust

【書誌情報】

ページ数：5ページ

サイズ：A4

商品番号：HBSP-BAB134

発行日：2009/5/6

登録日：2009/7/21