Companies spend enormous amounts of energy and capital creating value for customers, but less regard is given to capturing the value they have created. Segmentation based on buying behavior uncovers a tremendous differential in willingness to pay for subj

【書誌情報】

ページ数：9ページ

サイズ：A4

商品番号：HBSP-BH175

発行日：2005/11/15

登録日：2007/8/16