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International Marketing Research: A Global Project Management Perspective

通常価格 ¥1,144 JPY
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As organizations continue to pursue more global strategies, the need to be able to understand consumers in far away places is increasing. Marketing research is the primary mechanism through which companies understand their current, as well as potential, c

【書誌情報】

ページ数:10ページ

サイズ:A4

商品番号:HBSP-BH225

発行日:2007/3/15

登録日:2007/8/16

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