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Firm Strategies in a changing global competitive landscape

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We can no longer discuss globalization in the future tense. Firms now operate in a global competitive landscape, one that is vibrantly dynamic and continuously changing. Herein, we examine this global landscape in its current form, and the changes we expect to occur over the next few decades. Based on these analyses, we identify firm strategies that are necessary to be successful in this challenging competitive landscape.

【書誌情報】

ページ数:7ページ

サイズ:A4

商品番号:HBSP-BH288

発行日:2008/9/15

登録日:2008/10/28

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