How Penn State Turned a Crisis Into a Disaster: An Interview With Crisis Management Pioneer Steven Fink
In this organizational performance article, Penn State alumnus Steven Fink-dubbed the 'Dean of Crisis Managment' for his pioneering work in the field-discusses how Penn State's board of trustees mishandled the Jerry Sandusky scandal. Basing his opinions on years of crisis management for some of the world's most prestigious companies and organizations, Fink presents an argument for how Penn State's board of trustee's reaction to the accusations against Sandusky amplified the media-driven crisis. Coach Joe Paterno's firing and a lack of control over an independent investigation created a series of horrific crisis management and communications blunders, which to this day has left a negative view of Penn State in the mind of many. Beyond the criticism, Fink offers examples of well-managed crises and suggests how Penn State could have better managed the crisis.
【書誌情報】
ページ数:9ページ
サイズ:A4
商品番号:HBSP-BH633
発行日:2014/9/15
登録日:2014/9/19