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Leveraging the Corporate Brand

通常価格 ¥1,210 JPY
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A corporate brand, which is based on the characteristics of the firm as well as its products, can play a critical role in a company's brand portfolio. It can help differentiate the firm, support internal brand building, facilitate brand management, build

【書誌情報】

ページ数:15ページ

サイズ:A4

商品番号:HBSP-CMR281

発行日:2004/5/1

登録日:2007/8/16

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