Where's the Fine Print? Advertising and the Mortgage Market Crisis
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¥1,276 JPY
通常価格
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¥1,276 JPY
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あたり
Current conditions in the U.S. mortgage industry provide a rich context for exploring the positioning and information used in advertisements for mortgage products. This article examines television, radio, and print advertising messages employed to promote
【書誌情報】
ページ数:17ページ
サイズ:A4
商品番号:HBSP-CMR439
発行日:2009/11/1
登録日:2009/12/11