This article presents a clinical study, based on a decade of ongoing research at Samsung Group, that describes how the Samsung Group and its mobile phone division competed successfully in smartphones. The ability to manage co-opetition-simultaneous forces of competition and cooperation within the business group-is a particular dimension of dynamic capability that has stood Samsung in excellent stead. Relying on internal exhortations to cooperate often leads to a lack of dynamism, whereas untrammeled competition leaves proverbial synergies entirely untapped and spawns duplicative investments. Samsung, however, has succeeded by its ability to strike a balance between the two.

【書誌情報】

ページ数：23ページ

サイズ：A4

商品番号：HBSP-CMR631

発行日：2016/8/29

登録日：2016/10/7