Strategic Insight in Three Circles
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Executives can delineate their corporate strategy with three simple circles: one for what customers value, one for how customers perceive the company's offerings, and one for how customers perceive competitors' offerings. The overlap (or lack thereof) will provide valuable insights.
【書誌情報】
ページ数:4ページ
サイズ:A4
商品番号:HBSP-F0711E
発行日:2007/11/1
登録日:2012/3/28